Eija-Liisa Ahtila: Parallel Worlds 

Eija-Liisa Ahtila: Parallel Worlds

Moderna Museet, Stockholm

Publication with lenticular cover for the acclaimed video artist. Published by Steidl.

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© Albin Dahlström/Moderna Museet

Eija-Liisa Ahtila is one of the most internationally recognised contemporary Scandinavian artists. Since her breakthrough in the nineties, she is a pioneer in the development of cinematic installations.

We got the commission to make the book for her exhibition Eija-Liisa Ahtila: Parallel Worlds at Moderna Museet in Stockholm. As a graphic designer, there is always a particular challenge to make publications about video artists. Printed matter is still images. To refer to the cinematic works, we suggested a cover with a moving sequence using lenticular technique (in plastic).

»But, what is wrong with paper?« — Gerhard Steidl commenting on our wish to use plastic.

There was an extensive body of video work that we used for our first ideas. But seeing our first drafts, Eija-Liisa Ahtila decided to take it even further and make a unique sequence to this particular cover.

Eija-Liisa Ahtilas team planned to film a real trained raven. Unfortunately, it escaped after a storm as its cage broke two days before the time of filming. The backup plan (after several failed attempts to find ravens in zoos trained to fly towards a blue screen) was to make an animation. The team at Crystal Eye/Kristallisilmä Oy lead by Ilppo Pohjola made the animation.

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© Albin Dahlström/Moderna Museet

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© Albin Dahlström/Moderna Museet