Tuut! Kids

Tuut! Kids

BankerWessel

Logo and pattern for our own brand of baby wear called Tuut!

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Tuut! elephant poster with hat

Tuut! Kids is BankerWessel’s own brand of baby wear. We made a visual identity including a logo and symbol. We also made a range of patterns based on the logo. The baby wear was produced in India with known suppliers that we visited. Everything was made from organic cotton and fair trade.

We believe in the power of playing!

The designs are colourful and playful. Children love animals and a favourite of many is the friendly looking elephant. Alongside the colourful product range, we also like to keep a more subdued grey colourway – it is unisex, and this has had a strong tradition in Swedish children’s clothing.

The competition in the market is huge. We’ve been selling some of the clothes in charity for the endangered elephants. Tuut! is a collaboration with Katarina and Ray Evans, experienced product developers. www.tuutkids.com.

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